A Norwegian holding company
Concentrated. Long-held.
Brus Lai AS commits patient capital to technology and AI, and owns a small set of software ventures alongside.
Brus Lai AS commits patient capital to technology and AI, and owns a small set of software ventures alongside.
Brus Lai AS is a privately held Norwegian holding company. Our work is concentrated capital deployment — long-term positions in technology and the AI ecosystem, alongside a small set of owned software ventures.
We're not a fund. We don't operate on exit timelines. Operating our own ventures keeps the investment thinking grounded in real product reality, not slide decks.
Concentrated, multi-year positions in major technology platforms and the AI ecosystem.
Daily puzzles for iOS and Android. Long sessions per user, low marketing overhead, products people return to without prompting.
Modern bookkeeping that just works. Built for small businesses and accountants who value their time.
Concentrated positions in the companies architecting the next decade of compute, models, and applied AI — held with multi-year conviction.
Durable franchises with structural advantages: distribution, data, switching costs. We tend to own the architects, not the visitors.
Quiet exposure to under-covered geographies where governance and growth align.
Software takes years to compound. We don't shortcut that.
We build the products we back, which keeps our investment thinking grounded in real product reality.
We optimise for products that work reliably and businesses that don't blow up. Growth comes from that, not from hype.